Cronkite News is a multiplatform news organization that covers news, business and sports from Arizona, Washington, D.C., and Los Angeles. Cronkite News serves as the news division of Arizona PBS and functions as a professional program based at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University.
Cronkite News produces journalists and newsroom leaders for a fast-changing news industry. We cover news that makes a difference – that impacts the daily lives of people – and news that often cannot be obtained elsewhere. We have four goals: provide a deep, immersive and unique professional learning environment; create important, deep and differentiated professional news content; evolve and innovate through student- and faculty-driven ideas and experimentation; and attract and retain audiences of diverse lifestyles, genders, race and ethnicity, political and religious affiliation, generations and geography.
The Cronkite News newscast airs Monday through Friday at 5:30 p.m. and again at 11 p.m. on Arizona PBS channel 8.1; watch our stories and full episodes on YouTube. Find us on Facebook and Twitter all day.
Sports content produced by the Phoenix Sports Bureau can be found on the outlets listed above as well as the Cronkite Sports section of ArizonaSports.com, on the sports bureau’s Facebook page, where our Cronkite Sports Now show is streamed live every Monday through Friday at 12:30 p.m. and on Fox Sports Arizona, which features our sports newsmagazine show Cronkite Sports Report. You also can follow our coverage throughout the day on Facebook and Twitter.
Sports content produced by the Los Angeles Sports Bureau appears on our YouTube page.
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Cronkite News recognizes the need to improve transparency in journalism. We’re also committed to fostering diversity, equity and inclusion in our newsroom – and in our coverage. As part of our efforts, we’re tracking the sources we feature in our television, audio and digital stories to evaluate how well our coverage represents our community.
Names carry significance: They can reflect our families, our cultures, our history. They’re part of our identities.
Author Ruchika Tulshyan of inclusion strategy firm Candour told NPR that pronouncing names correctly is “one of those ways that you can really practice anti-racism and practice allyship in the moment.”
As part of our commitment to improving diversity, equity and inclusion, Cronkite News recently introduced a new feature in our staff bios. You’ll now find phonetic spellings and audio versions on most of our students’ names.
Taiwo Adeshigbin – tie-whoa ah-day-shig-bin – expects to graduate in December 2021 with a master’s in sports journalism. Adeshigbin, who also is a physical therapist, said people often butcher her name, which is Nigerian and has a special meaning in the Yoruba Tribe. Taiwo means “the first twin born,” she said.
For years, Adeshigbin said, she told people an easier way to pronounce her last name. It wasn’t until she received her doctorate degree that she began using the correct pronunciation.
“My name is who I am and my identity,” Adeshigbin said.
“Today, when someone takes the time to get my name right or ask about the pronunciation, it makes me happy. That one small request means I don’t have to wait for my name to get butchered. For me, pronouncing a name correctly is a sign of respect and a way to learn about another person’s background.”
Find the pronunciations attached to our students’ names on our staff page.